Flying Dutchgirl Communications » nonprofit

Disaster preparedness toolkit for nonprofits

Cate — Wed, 30 Sep 2009 17:00:54 +0000

“Cate transformed a traditional piece of sequential learning into a dynamic online experience.”

Client: Northern California Grantmakers, San Francisco

Challenges: Northern California Grantmakers was publishing an online toolkit of guidelines and checklists to help foundations prepare their facilities and grantmaking capabilities in case of a major emergency. NCG’s staff had compiled useful content, but the content needed adjustment to meet basic guidelines for website usability.

Dutchgirl’s solutions

To make the toolkit “web ready,” I provided these deliverables:

Website outline with an easy-to-understand name for each page
Homepage wireframe that designated space to describe the purpose of the toolkit and links to all of the key sections
Edited content with edits focused on a few kinds of changes that would make the site easier to navigate and help to optimize it for searching

I also provided content guidelines to help NCG produce more consistent, user friendly, and searchable content while keeping budgets for future website updates to a minimum.

New homepage for toolkit

Live page:
NCG disaster preparedness toolkit

Family tree tool for assessing inherited health risks

Cate — Fri, 15 Sep 2000 17:00:00 +0000

Client: GeneticHealth, San Mateo, Calif. Website: GeneticHealth.org

Challenges: Design a usable interface for a tool to help users classify their risk for inherited diseases.

Dutchgirl’s solutions

I worked with a genetic counseling expert to refine questions and answers into a usable interface for a tool that produced a health risk report.

For more details

… or to discuss your project, contact us.

Website for the Internet Archive

Cate — Wed, 31 Mar 1999 20:00:30 +0000

The Internet Archive, at archive.org, has been making copies of the Web since 1996. It’s a free library of virtually all publicly available sites on the web.

In 1999 the Internet Archive asked me to develop a new site that would communicate the Archive’s mission for the public good and serve as a resource on privacy, copyright, and other complex legal issues.

Here are before-and-after links to archive.org (courtesy of the Archive’s own Wayback Machine):

Before: Archive.org in October 1999

After: In April 2000

Brochure for executive coach

Cate — Sun, 11 May 1997 17:00:42 +0000

“I continue to be extremely pleased with the way the brochure presents me. You captured perfectly the image that I was trying to convey. A friend of mine, the retired head of advertising of a Fortune 500 company, thought the brochure was the best thing of its type he had ever seen. It’s part of the reason my coaching practice has grown very nicely this past year.”

Client: Alan Becker, M.B.A., coach for executives and boards of nonprofits

Challenges: Develop a marketing tool that would attract new coaching clients.

Dutchgirl’s solutions

I developed the copy for this trifold brochure, which includes a “Non-Profit Frustration Quiz” and describes how Alan’s coaching sessions work.

Alan Becker coaching brochure [PDF]

For more details

… or to discuss your project, contact us.