Flying Dutchgirl Communications » real estate http://dutchgirl.com Sat, 17 Dec 2011 00:14:50 +0000 en hourly 1 http://wordpress.org/?v=3.0.4 Website redesign for green real estate consultant http://dutchgirl.com/2008/10/website-redesign-for-green-real-estate-consultant/ http://dutchgirl.com/2008/10/website-redesign-for-green-real-estate-consultant/#comments Wed, 15 Oct 2008 20:00:51 +0000 Cate http://dutchgirl.com/new/?p=165

Client: Galley Eco Capital, San Francisco

Challenges: Old site did not describe company’s current services; site lacked keywords that would support usability and search engine optimization.

Dutchgirl’s solutions

To help the company generate more leads in a rapidly growing and shifting market, I wrote and organized new website content. First, I interviewed principal and financing expert Lisa Galley, then provided these deliverables:

  • Strategy summary Summary of goals and priorities for the site and other strategic information
  • Site outline Map showing navigation to the information and functions on the site
  • Homepage wireframe Diagram of the homepage, with space assigned to the highest-priority goals defined in the strategy summary
  • Site content Content that supported Galley Eco Capital’s strategic business priorities and followed usability guidelines for web content

New homepage

New homepage for Galley Eco Capital

Live page at:
galleyecocapital.com This link goes to a different site

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