Flying Dutchgirl Communications » retail http://dutchgirl.com Sat, 17 Dec 2011 00:14:50 +0000 en hourly 1 http://wordpress.org/?v=3.0.4 Ad for office supplies http://dutchgirl.com/2007/10/ad-for-office-supplies/ http://dutchgirl.com/2007/10/ad-for-office-supplies/#comments Wed, 31 Oct 2007 20:00:44 +0000 Cate http://dutchgirl.com/new/?p=62 I wrote 10 alternative headlines for a full-page ad in the Office Depot catalog.
Here’s one headline that the designer chose to illustrate the concept:

Concept for full-page binder ad
Ad for binder

Here are the alternative headlines [PDF].

]]> http://dutchgirl.com/2007/10/ad-for-office-supplies/feed/ 0 Prototype of intranet for international retailer http://dutchgirl.com/1997/10/prototype-of-intranet-for-international-retailer/ http://dutchgirl.com/1997/10/prototype-of-intranet-for-international-retailer/#comments Wed, 01 Oct 1997 17:00:58 +0000 Cate http://dutchgirl.com/?p=947 Client: Gap Inc.

Challenges: Make a case for building an intranet site for the IS group that supported retail stores in 6 countries.

Dutchgirl’s solutions

On the basis of user interviews and task analysis, I created a prototype that showed how an intranet could improve development and support of the computerized systems in Gap’s North American, European, and Japanese stores. CMS was Lotus Domino intranet server.

For more details

… or to discuss your project, contact us.

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